Spending Trends, Pest Alert & Drought Conditions | TNLA Green Matters Newsletter 1.20.26
TNLA's Green Matters Newsletter provides industry news, trends, and research every Tuesday
Holiday Spending Hits $1 Trillion — But What About Our Industry?
New NRF data shows holiday spending topped $1 trillion in 2025, though building and garden supply stores declined year-over-year. Learn what’s driving the numbers and why it doesn’t necessarily signal weaker demand for plants and flowers.Read More
New Research: Invasive Thrips Threaten Ornamentals & Crops
A tiny invasive insect, the short-spined thrips, is causing serious damage to ornamentals and food crops. New UF/IFAS research explains why this pest spreads so quickly and outlines practical control options for growers.
Key takeaways include:
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Why do warm climates fuel rapid population growth
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Why sanitation matters more than expected
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How soil-based controls may help reduce pressure
US Drought Monitor: January 15, 2026 Map
In contrast, drought expanded across much of Arkansas and eastern and southern Texas. Extreme drought expanded across South Texas, with a new area in northeast Texas. Moderate and severe drought also expanded across east Texas into Arkansas, while abnormally dry conditions increased in central Texas and western Oklahoma. Read More
Turn Customers Into Brand Advocates
Want more referrals and repeat business without spending on ads? This article breaks down simple steps to turn clients into advocates for your lawn, landscape, or green services brand. Read More
Region III: Earth-Kind Gardening Noon Seminar Jan. 20
Region III members are invited to attend a free noon seminar on Earth-Kind Gardening, a Texas A&M research-based approach to creating attractive landscapes with less water, fewer inputs, and smarter maintenance. The session will cover practical topics like proper plant selection, soil improvement, efficient watering, and maintenance strategies that help prevent common landscape problems. Read More